TSVC | Experienced partners in the development & validation of successful innovations
CSI Concept Creator
Consumers themselves create their most attractive proposition based on preference, relevance and enthusiasm: * Understand what drives consumers most * What their main dilemma is * And how they want it to be solved * Creation of preferred propositions * Propositions with an interesting reach potential
Promotion optimization * Which promotion forms provide the highest lift factors? * Which forms of promotion deliver the best return? * How do I gain insight into the effect of newly devised forms of promotion without much risk?
Our unique CSI Promotion Analysis helps you optimize the success of your innovations!
The TSVC shelf analysis is further explained in the following video:
Are you interested in an example of a TSVC shelf analysis?